What is Content Syndication?

“Promoting your whitepapers, articles, news releases, coupons, infographics, free samples, trials and more on third-party sites, networks and newsletters for greater reach and engagement. All programs are based on a pre-established ‘Cost- Per-Lead’.

Content Syndication allows a marketer to generate leads via a ‘cost-per-interaction’ model. Targeting businesses for these programs can include geography, job type/function, industry, company size/revenue, competative install and more.

For consumers can include things like age, income, product interest, geography and much more.”